BEHIND THE BRAND

AND.BEAR is a contemporary handmade fashion label created by Isabella Demartini and Georgie Allen. They both studied the Bachelor of Fashion (Design) (Honours) at RMIT University and their love for making women feel beautiful and confident was what brought them together.

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At AND.BEAR we base our minimal and simplistic designs on what is missing from our own wardrobes, using feminine silhouettes while also not forgetting about all our men out there with the AND.BEAR streetwear collections.

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We pride ourselves on using natural and organic fibres and following the circular fashion movement. AND.BEAR’s name came from Georgie’s gorgeous Dalmatian ‘Bear’, who was so full of personality and was our star model in our first photoshoot. He instantly became our muse and inspiration. Each AND.BEAR collection and piece is named after all the beautiful animals and people we love.

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